Keeping track of new music, media and industry news.

As you may have heard (or not, if you rely on Facebook posts for your news) Facebook has cut the percentage of people who will see posts made by public pages. So, even if you’ve managed to build up a solid base of ‘likes’ for your band, blog or business, only around 5-15% of them will see your average post. Not too hot, huh? Luckily there’s a way of fixing this: paying Facebook to promote the posts for you. Understandably, a lot of people aren’t too happy at this turn of events, particularly people for whom Facebook is the primary way of communicating with their audience. Dangerous Minds have probably put together the best argument against it so far, which you can read here…